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Dr Jane Brightman joins the Highland Marketing advisory board  

Dr Jane Brightman

Workforce and digital expert brings a strong social care voice to the board’s debates and guidance for the dedicated health tech agency and its clients   

Dr Jane Brightman has joined the Highland Marketing advisory board, to bring a strong social care perspective to its debates on health and care technology and

Continue reading Dr Jane Brightman joins the Highland Marketing advisory board  

Want to improve NHS productivity? Start by addressing its legacy IT

The state of NHS infrastructure and legacy systems has started to attract attention from organisations worried about falling productivity. The Highland Marketing advisory board asked what it will take to fix the issues, against a backdrop of more funding being diverted from digital to “the frontline.”  

The NHS is heading for a significant financial

Continue reading Want to improve NHS productivity? Start by addressing its legacy IT

NHS75: The future is here, it just needs to be evenly distributed

Mark Venables

Mark Venables, chief executive of Highland Marketing, argues the NHS’ struggles to adopt EPRs has disguised success in other areas, and now’s the time to level up innovation.

The NHS has arrived at its 75th anniversary facing bigger challenges than it has faced since its inception. It’s true that founder

Continue reading NHS75: The future is here, it just needs to be evenly distributed

Some challenges in the NHS acute tech market: and how to navigate them

NHS trusts need a lot of technology, but they face complex, structural challenges when it comes to procurement, and these tend to work against smaller companies and innovation. The Highland Marketing advisory board met recently to discuss the issues and the role of marketing.

NHS acute trusts need a lot of technology. Infrastructure –

Continue reading Some challenges in the NHS acute tech market: and how to navigate them

Why marketing matters for health tech start-ups and scale-ups

Mark Venables (left) and Dr Alastair Kirby

Dr Alastair Kirby, Industry and Technology Navigator at Kent Surrey Sussex Academic Health Science Network (KSS AHSN) reflects on why effective marketing is crucial to the success of new products and how innovators can kick start their marketing activities. Why am I not being noticed?

You’ve

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Two leading CIOs join the Highland Marketing advisory board

Ian Hogan from the Northern Care Alliance and Neil Perry from Dartford and Gravesham NHS Trust have joined the forum that debates the big issues facing health tech and seeks to spread innovation for the future

Two of the NHS’ most dynamic chief information officers have joined Highland Marketing’s advisory board of NHS IT professionals

Continue reading Two leading CIOs join the Highland Marketing advisory board

Anne Cooper joins the Highland Marketing advisory board

Anne Cooper

Well-known digital nurse leader @AnnieCoops looks forward to joining a leading forum for debate on the big issues shaping health tech and the digital health industry

Highland Marketing has welcomed a digital nurse leader to its advisory board of NHS IT professionals and health tech industry experts.

Anne Cooper, known

Continue reading Anne Cooper joins the Highland Marketing advisory board

The EPR debate

Digitising hospitals was the focus of NHS IT policy for twenty years. The job is still unfinished: so what are the options for trusts – and the integrated care systems that are planned to take over health tech strategy and funding next April? The Highland Marketing advisory board asked three leading chief information officers for

Continue reading The EPR debate

Cop26 shows it’s time for health tech to act on climate change

Susan Venables, founder and client services director at Highland Marketing

The NHS has already made a commitment to become the first net zero health and care system in the world. It’s time for digital health vendors to think about their role – and to be ready to talk about how they are tackling

Continue reading Cop26 shows it’s time for health tech to act on climate change

What next for social care?

Highland Marketing’s advisory board welcomed Jane Brightman, social care lead at Institute of Health and Social Care Management, to discuss the sector and its technology needs. A lot of hope is being pinned on integrated care systems, but when it comes to joining up health and care systems and putting the underpinning IT in place,

Continue reading What next for social care?

Highland Marketing welcomes imaging expert to its advisory board

Rizwan Malik, divisional medical director of Bolton NHS Foundation Trust and managing director of South Manchester Radiology, joins the expert group that advises the dedicated health tech agency and its clients

Leading radiologist Rizwan Malik has joined Highland Marketing’s advisory board of NHS IT and health tech industry leaders.

The divisional medical director

Continue reading Highland Marketing welcomes imaging expert to its advisory board

Getting digital inclusion onto the health and care agenda

The rapid deployment of healthcare technology has been one of the most commented features of the NHS’ response to the coronavirus pandemic. Yet a significant minority of patients cannot benefit from new, digital services; and risk being overlooked in the rush to go ‘digital first’ in a post-Covid reset. So what can be done to

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Highland Marketing welcomes new member to its advisory board

Nicola Haywood-Alexander, an experienced NHS chief information officer and co-founder of Tech4CV19, joins the expert group that advises the health tech agency and its clients

Reporter: Stacy Clarke – News

Highland Marketing has welcomed a new member to its advisory board of respected NHS IT leaders and health tech industry professionals.

Nicola Haywood-Alexander,

Continue reading Highland Marketing welcomes new member to its advisory board

Rule Changes In Aggregate Recovery A Golden Opportunity For Local Authority Road Waste Recycling

True Grit from Road Sweeper & Gully Waste

According to Siltbuster, leading waste treatment specialists, the newly published revised edition of the Waste and Resources Action Programme (WRAP) Protocol on the recovery of Aggregates from Waste is a major development for local authorities and their waste management companies, as it means

Continue reading Rule Changes In Aggregate Recovery A Golden Opportunity For Local Authority Road Waste Recycling